End of the highway for the enduring Norton roar: Motorcycle company will switch to making electric bikes that preserve the ‘custom design’ however add ‘fashionable twists’
- The sound made by Norton bikes has graced Britain’s roads since 1898
- But now the company will be firing all cylinders on its Zero Emission undertaking
- The agency vowed to put ‘fashionable twists’ on its ‘conventional Norton design DNA’
- Its enterprise division stated it will even be funding a 4×4 electric supply truck
For 124 years, the roar of Norton bikes has been a part of the soundtrack of Britain’s roads.
But the revving of its engines will quickly be decreased to a whisper because it plans its first electric bikes.
It stated the brand new fashions would retain ‘traditional Norton design DNA’ however with ‘modern twists’.
The agency has gained thousands and thousands of kilos of presidency funding for its Zero Emission undertaking.
Then: a Norton army bike is pictured in use through the Second World War
![Now: In recent years, Norton's motorcycles have become a mainstay on British roads](https://i.dailymail.co.uk/1s/2022/06/17/22/59211987-0-image-a-5_1655502683239.jpg)
Now: In current years, Norton’s bikes have change into a mainstay on British roads
Norton stated that till now the burden and dimension of batteries for electric automobiles made them unsuitable for motorbikes, however its undertaking will now attempt to ‘eliminate that compromise while delivering race performance and touring range’. The agency hopes the funding will assist ‘the UK return to the position it last enjoyed in the Sixties, as the global technology leader for motorcycles’.
Yesterday, the Business Department stated it was additionally funding the event of a 4×4 electric supply truck designed to sort out robust off-road circumstances.
The initiatives ought to safe greater than 550 jobs and save 27million tons of CO2 – the equal of the lifetime emissions of 1.1 million vehicles.
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