Electric scooters, e-bikes, and different gentle electric automobiles have lengthy been promoted as a method to offset carbon emissions and cut back one’s carbon footprint. But the Miami-based electric scooter company fluidfreeride has taken that concept one step additional by planting over a million trees aided by its electric scooter gross sales.
We’ve been following fluidfreeride for some time now right here at Electrek, testing the company’s electric scooters and watching them develop as a number one supplier of e-scooters within the US.
A number of years in the past they started partnering with the nonprofit group Trees for the Future, pledging to fund the planting of 100 trees for every electric scooter bought.
Not solely has it change into in vogue (Elon Musk additionally famously donated funds for planting 1 million trees across the similar time), but it surely’s additionally on-brand for the electric scooter company that prides itself on offering sustainable different types of transportation.
As fluidfreeride’s founder and CEO Julian Fernau defined:
We deeply care about supporting the planet and smallholder farmers, this is the reason we’ve partnered with Trees for the Future. We are extremely proud to attain the milestone of 1 million trees planted. This enhances our effort in offering clear transportation by greater than offsetting the carbon emissions of our operation and provide chain.
Trees for the Future doesn’t solely plant trees, it additionally invests in environmental schooling.
The group trains farmers in agroforestry, educating them to develop sustainable farming programs often called “Forest Gardens”. The common one-acre Forest Garden is house to greater than 4,000 trees and might sequester roughly 63 metric tons of carbon over 20 years.
Forest Gardens additionally restore the soil and pure biodiversity of the land whereas offering meals and revenue alternatives to the farming household.
Over the previous three a long time Trees for the Future has succeeded to plant greater than 250 million trees all over the world.
As the group’s government director John Leary defined, the assist from corporations like fluidfreeride is essential to reaching such a big affect:
Companies like fluidfreeride are essential in environmental restoration and safety. With assist from fluidfreeride, in addition to particular person donors and institutional funders, we’re ready to attain extra farmers and plant extra trees this 12 months than ever earlier than.
To rejoice the milestone of reaching 1 million trees planted, fluidfreeride is operating a sale on the company’s web site.
Entering the code 1MILLIONTREES will save new scooter riders 10% on their subsequent electric two-wheeler.
If you ask me, the $679 Fluid Horizon full-suspension electric scooter that I examined is a severe winner at 23 mph (37 km/h), although I’ll at all times benefit from the thrilling $1,649 Fluid Mantis at 40 mph (64 km/h) that you would be able to see my assessment of within the video under.
Electrek’s Take
So there’s admittedly some actual advertising and marketing worth occurring right here, however that doesn’t change the truth that there are a million extra leafy trees all over the world serving to to sequester carbon, cut back erosion, combat off meals shortage, and supply an financial boon to low-income farmers.
This can also be an important probability to take into consideration how the kind of car we drive impacts the world round us. While it’s straightforward to fall again into the previous mind-set of a automobile forming the de facto transportation unit, smaller and extra environment friendly automobiles like e-bikes and e-scooters truly make a big impact on carbon emissions.
According to fluidfreeride, they estimate that by utilizing an e-scooter as a substitute of a automobile for 2 five-mile rides per week, their group saved over 10,500 tons of CO2 emissions final 12 months, which is equal to 160 flights from New York to Los Angeles.
Hmmm, possibly it’s time to take into consideration stepping out of the automobile extra typically…
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