Outsourcing manufacturing to different international locations is certainly a standard business apply. Even the world’s greatest bike producers make use of this technique to drive down prices, maximize manufacturing capability, and finally, promote their machines at aggressive value factors. However, some corporations have chosen to dispose of this for the sake of guaranteeing high quality. One such firm is RED Electric, a French electrical two-wheeler producer.
Founded in 2015, RED Electric initially outsourced the manufacturing of its scooters to Asia. Focused on the worldwide market, the corporate wished to reduce prices and maximize its manufacturing. It specialised in industrial electrical mopeds to be used in last-mile supply. However, in 2020, the corporate determined to take a consumer-centric strategy, and deal with the wants of particular person commuters. It then got here up with the Model E vary of electrical scooters.
Initially outsourced to Asia, the Model E vary of scooters is available in three variants: the E50, E100, and E125, all of which correspond to their energy outputs compared to internal-combustion scooters. Moving ahead, RED Electric has made the transfer to drag out of the Asian market, and focus its efforts again dwelling in France. The firm not too long ago introduced that it will be entrusting the meeting of its Model E vary of scooters to an organization referred to as Chastagner. Based in Pays de la Loire, the contract sees the brand new assembler producing 10,000 scooters per yr out of its new 4,000 square-meter manufacturing unit in Le Mans.
Following the announcement, RED Electric Deputy CEO Bertrand de La Tour d’Auvergene said: “This is a major turning point for RED Electric. Assembling in France is an exciting challenge which involves the creation of numerous direct and indirect jobs. We are reviewing our entire Supply-Chain in the shortest possible way. Because, in our opinion, a French manufacturer can only be produced in France! We have recruited very high level skills for this – mostly from the automotive world.”
Following the transfer to relocate to France, RED Electric seeks to satisfy the rising calls for of the French, in addition to neighboring European markets for light-weight electrical transport. This is particularly related given the truth that an excellent variety of European cities, Paris, particularly, have laid out strict timelines for the gradual phase-out of gasoline powered autos within the very close to future.